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Sales training for contractors

Your crew, running it like you.

Sales training for home-service contractors. You talk through how you sell once. CrewClone writes it down, trains your reps on it, and grades every practice run on your standards.

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Every rep quoting like you. Without the ride-alongs.

Right now the way you sell lives in your head. Every quote you're not on is a guess, and every new rep learns on real customers. CrewClone gets it out of your head and into every rep.

Stop losing the quotes you'd have closed.

The problems every owner with a sales crew knows, and what CrewClone does about each one.

Get your week back.

Every new rep needs you in the truck to learn how you walk a job. Talk through it once instead. The playbook does the ride-along.

The number lands right.

Your reps know the price. They don't know how you present it. CrewClone writes down how you walk the house, give the number and ask for the job.

They practice on a fake homeowner, not your leads.

New reps usually learn by losing real jobs. Here they practice against a homeowner built from your own objections, as many times as they want.

Pushback stops stalling the sale.

“We're getting three quotes.” You have an answer for that. Now your reps do too, on a cheat sheet and on their phone in seconds.

Training keeps going without you.

An AI coach reviews every rep every night, gives them their next drills, and tells you each week who's improving and who's slipping.

It stays when people leave.

What you know is written down and kept. The next hire starts from your playbook, not from zero, and your Monday meeting is already built.

Talk once. Train your whole crew.

Seven things CrewClone does for you. Scroll through each one.

  1. Talk it through
  2. It writes it up
  3. Practice
  4. Crew coach
  5. On a real quote
  6. Meeting slides
  7. Progress

1 of 7 · Talk it through

You talk. It takes the notes.

  1. Hit record and talk. Like you're training a new guy in the truck. Up to twenty minutes at a time, English or Spanish. No typing.
  2. Every answer gets filed for you. One long ramble fills in the right questions on its own. Nothing you say is lost.
  3. Done when you are. 44 questions, from the lead coming in to walking away. Build your material after just 8.
Brain dump
Recording 0:00

  • How do you handle “we'll wait”?Price goes up in March. Hold today's number.Filed
  • How far out is your schedule?About two weeks in spring.Filed
  • What do you do before the price?Walk the whole house first.Filed
  • When do you ask for the job?Right after the number. Every time.Filed

40/44 answered

Build my material

2 of 7 · It writes it up

Your way of selling, written down.

  1. A playbook, cheat sheet and worksheets. How you run a quote, start to finish. In your words, ready to print.
  2. It never makes up a price. Or a warranty, or a policy. When something is missing, it asks you instead of guessing.
  3. Answer once. It's in everything. Your answer goes into every document on the next build, and your edits always stick.
Your material
PlaybookCheat sheetWorksheets

How we run a quote

1. Before you knock. Look up the house. Know the roofline and the gutter run before you get out of the truck.

2. Walk the whole house. Every side, with them, before any number comes up.

3. Give the number, then ask. “We can get you on the schedule next Tuesday. Want me to lock that in?”

“We're going to wait until spring.”

What it means: they like you, but nothing is forcing a decision.

What you say: “Totally fair. Our spring schedule fills by March, and pricing goes up then. Want me to hold today's number?”

Deposit to hold it: [ASK OWNER: what is the deposit amount?]$500, applied to the job

Your answer is in all 5 documents

3 of 7 · Practice

A homeowner who pushes back. A grade in your words.

Your reps run the quote out loud against a homeowner built from your own objections. Then you grade them, without being there.

crewclone.com/train
“That is more than I expected.” normal End and grade me
HomeownerCome on in. It's the back corner. It overflows every time it rains hard.
MarcusI walked the whole house. 160 feet of seamless with guards and two new downspouts out back comes to $4,200.
HomeownerThat's more than I was figuring. Honestly I was thinking maybe half that.
Hint, only you see thisThey have a number in their head. Find out where it came from before you defend yours.“Fair. What number did you have in mind, and where did it come from?”
MarcusFair enough. What number did you have in mind, and where did it come from?
HomeownerMy neighbor paid about two grand. But now that I think about it, theirs was just the front.
MarcusThen you're comparing half a house to the whole thing. I can get you on the schedule next Tuesday. Want me to lock that in?
HomeownerOkay. Yeah, let's do Tuesday.
Talk Tap the mic and talk, or type here Send
Graded
86
Booked the job

Held the price, found the real concern, asked for the job.

  • Found the real concern
  • Held the price
  • Walked the whole job first
  • Asked for the job
From the owner Good. You didn't drop the number. Next time ask where their number came from before they have to bring it up.

Example run. The homeowner, the hints and the grade all come from what the owner told CrewClone.

4 of 7 · Crew coach

An AI coach that works every night.

  1. Every night, it studies every rep. Their scores on each objection and each part of your standards, the hints they leaned on, and who hasn't practiced.
  2. It gives each rep their next drills. Up to three, aimed at their weak spots, with the reason in your words. They tap Start and they're in.
  3. It checks what worked, and briefs you. Scores before and after every drill, a weekly brief on who's improving, and the slides for your next meeting, already built.
Crew coach · 3:00 AM

Reviewing your crew

MarcusPrice objection: 2.3 out of 5
DaniAsks for the job: 4.6 out of 5
LuisHasn't practiced in 6 days
TreNew: starting with your top objections

Marcus · from your coach

“Price is costing you jobs. Ask where their number came from before you defend yours.”

“That is more than I expected.”Your average here is 52, your lowest.
Start
“The other guy quoted me way less.”Lost both runs. Put the quotes side by side.
Start
Shopping three quotesEnded with no decision. Ask for the job.
Start

Your weekly brief

Marcus did his price drill: 74Up from 52. Next week: the other guy's quote.

Needs you: Luis hasn't practiced in 6 days.

Next meeting: price objectionsThe crew's lowest scenario this month. Slides are built.
Open the slides

5 of 7 · On a real quote

Stuck at the kitchen table? Your answer in seconds.

  1. Type or quietly say what you heard. Only the rep's own voice is recorded, never the homeowner's.
  2. Get back what the owner would say. The words to say, what to say next, and what not to do.
  3. The whole cheat sheet, one tap away. Every objection, already on the phone. No waiting.

What did they say?

Say this

“Let's put the two quotes side by side. If theirs covers the same footage, guards and downspouts, I'll tell you.”

Then say

“If it doesn't, you'll know exactly what the difference buys you.”

Don't

Drop your price on the spot.

The cheat sheet

  • “That's more than I expected.”
  • “I need to talk to my wife.”
  • “We'll wait until spring.”
  • “I'm getting three quotes.”
  • “Can you handle the insurance claim?”

6 of 7 · Meeting slides

Run the Monday meeting without making slides.

  1. Pick a topic, or bring this week's numbers. Drop in screenshots of your sales, reviews, jobs or calendar and they become clean slides, every number double-checked.
  2. Slides in your logo, notes in your voice. Drills and things to say, with speaker notes so anyone can present.
  3. Present it, print it, or take it to PowerPoint. Full screen from your phone or laptop.
Meeting slides

What's this meeting about?

How we run a quoteObjectionsPricingOur standards

How long?

15 min30 min45 min
Make the slides
Team meeting · 30 minHandling objectionsYour logo here
Say this“What number did you have in mind, and where did it come from?”
Practice drillPrice objection, 3 rounds
Question for the teamWhich objection cost us a job last month?

Notes Open with the job we lost on price in March. Ask who has heard this one this week.

PresentPrint or PDFPowerPoint

7 of 7 · Progress

They keep practicing. You see who is.

  1. Every graded run earns XP. Harder homeowners and booked jobs earn more.
  2. Levels, streaks and badges. Rookie, Ride-Along, Runs Quotes, Closer, Top Dog. Reps come back to keep the streak alive.
  3. Your Team page shows who's putting in the work. Runs, best and average scores, and every conversation.
Your progress
Ride-Along3-day streak

310 / 400 XP

+ 96 XP · booked on Normal
First knock Solid quote Closed one Took the hard one Three days running
RepLevelRunsBestAvg
MarcusRuns Quotes148674
DaniCloser239180
LuisRide-Along66859
TreRookie14444

Built for contractors who sell in the home.

  • Roofing
  • Gutters
  • Siding and windows
  • Decks and porches
  • Patios and hardscape
  • Remodeling
  • Crawlspace and foundation
  • HVAC
  • Plumbing
  • Painting
  • Other home services

The questions are about selling a job at the kitchen table. Your answers are what make it yours.

It never guesses. Your numbers stay yours.

CrewClone writes only from what you told it and the files you uploaded. When something is missing, it asks you.

[ASK OWNER: what is the deposit amount?]

Simple pricing

One price per person: you and each rep. 14 days free, no card needed.

Monthly

$60/person/month

Billed every month. Cancel anytime.

Start my free 14 days

Yearly Save 25%

$45/person/month

$540 a person, billed once a year.

Start my free 14 days

For you, the owner

  • Brain dump by voice, English or Spanish, filed for you
  • Upload price sheets and old estimates so the real numbers go in
  • Quote playbook, objection cheat sheet and three field worksheets
  • Training video scripts with a built-in teleprompter
  • Meeting slides with speaker notes, as PDF or PowerPoint
  • Your Monday numbers on slides: screenshot your sales, reviews or calendar and it builds the meeting
  • Your logo and colors on everything you present
  • Change anything in plain words. Your changes stick through every rebuild
  • Never makes up a price, warranty or policy. It asks you
  • Kept up to date overnight when your answers change

For your reps

  • A practice homeowner built from your own objections
  • Talk out loud or type, on any phone or computer
  • An AI crew coach that picks each rep's next drills every night
  • Hints when they go blank, in your words
  • A grade on your standards after every run, with what you'd tell them
  • Quick answers on a real quote plus the whole cheat sheet
  • Levels, streaks and badges that keep them practicing

For keeping track

  • A weekly brief: who's improving, who's slipping, what to cover next
  • Meeting slides built for you around the crew's weak spot
  • Team page: runs, best and average scores, every conversation
  • No app, no passwords for reps. Text them a link, they're in
You plus three reps is $240 a month.

If it helps your crew close one more job a month, it has paid for itself many times over. Pay yearly and it's $2,160 for the year.

Common questions

Still have one? Start the free trial and tap Help in the app.

What is CrewClone?

Sales training for home-service contractors. The owner talks through how they run a quote. CrewClone turns that into a playbook, an objection cheat sheet, worksheets and meeting slides, then trains the reps with a practice homeowner who pushes back like real customers do, and grades every run on the owner's standards.

How is this different from a sales course?

A course teaches someone else's way of selling. CrewClone is built from yours: your prices, your process, the objections your customers actually raise, and what you say back. Your reps practice on that and get graded against your standards, not generic sales theory.

What does the crew coach do?

Every night it looks at how each rep has been practicing: their scores on each objection and each part of your standards, the hints they used, and who hasn't practiced. It gives each rep their next drills with the reason, then checks whether their scores went up.

Once a week it sends you a brief on who's improving and who needs a push, and builds the slides for your next team meeting around the crew's weak spot. You can switch it off anytime.

How long does the brain dump take?

As long as you want to give it. You can build your material once you have answered 8 of the 44 questions. More answers make better material, and you can add more anytime. You don't need to finish in one sitting.

The fastest way is "Just talk it through." Talk for up to about 20 minutes at a time, and your answers get filed for you.

Does it work for my trade?

It's built for contractors who sell jobs in the home: roofing, siding and windows, decks and porches, patios and hardscape, remodeling, crawlspace and foundation, HVAC, plumbing, painting and other home services.

Everything is written from your answers and your files, so it fits the way your company sells.

What do my reps need?

A phone or a computer with a web browser. No app and no password. You add them on your Team page and text them a link. They tap it and they're in. They can also type their personal code.

What if I don't like typing?

Don't type. Tap "Just talk it through" and talk about how you run a quote. Or tap "Record" under any question. Your words come back written down. English and Spanish both work.

You can also upload price sheets and old estimates instead of typing them out.

What happens after the 14 days?

Subscribe to keep going. If you subscribe during the trial, you are not charged until the trial would have ended.

If you don't subscribe, your account locks. Nothing is deleted. Your answers, material and your reps' practice history are all kept. Subscribe later and you pick up where you left off.

Can I cancel?

Yes, anytime, from Plan and billing. You keep access until the end of the month or year you paid for.

Take a day off. Your quotes still get run right.

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